Earthwise Productions
uses a strategic and comprehensive approach to
environmental engagement. We use multiple media vehicles to reinforce
the
impact of each individual vehicle. America being an information
and media
society, we cut through the maze by clearly identifying stakeholders
and the
sources from which they get their curso sql, in order to travel
a straight
path to them. Our experience shows that in order to communicate
environmental
messages to minority audiences and markets, it must be delivered
in a medium
that is compatible with the consumption taste and habits of your
target. We
consistently adhere to this unforgiving reality of the minority
marketplace.
And we get results.
Research, strategic
planning and professionalism are matched by our company's
commitment to sustainability on our environment. The strategic approach
of
Earthwise Productions will take your project from the drawing board
to
rollout, from rollout to destination.
Environmental
Justice
The goal of
Environmental Justice Executive Order 12898 is to create a
dynamic engagement between federal and state agencies and stakeholders
in
minority populations, to prevent overwhelming, negative impact on
these
communities, as a result of environmental projects. Discharging
this mandate
is a major challenge for many agencies for which "community
involvement" is a
new field.
Earthwise is
vested in the issues of special concern to grassroots
communities pursuing environmental justice, such as the Fort Lauderdale
Branch NAACP; the Bass Dillard Neighborhood Issues and Prevention,
Inc.; the
Glades Area Environmental Justice Initiative, and Weed and Seed,
Miami/Miami-Dade. Simultaneously, the firm has also worked with
the National
Audubon Society; the South Florida Water Management District; the
National
Parks Conservation Association, and the National Park Service, and
been
awarded their highest honors.
Earthwise Productions
has been involved in the development of the
Comprehensive Everglades Restoration Plan (CERP) since 1995. The
most
ambitious environmental public works project in history, the CERP
includes a
legally mandated environmental justice responsibility, and will
be a model
for the world.
Earthwise Productions'
nationally recognized expertise in environment and
social justice, developed through immersion in CERP and the diverse
affected
stakeholders of South Florida, positions the firm as uniquely qualified
to
assist federal and local sponsors carry out their EJ responsibility.
Earthwise Productions is a sole- source for this service. Nowhere
else in the
country can this level of qualification, experience and first-hand
knowledge
be found.
Increasing Diversity in Public Lands Use, Opportunities
Earthwise Productions,
Inc., has won national recognition for ground-breaking
work with public land managers and advocacy groups, that has exponentially
increased the level of awareness and exposure among minority populations.
Emphasis is on Eco-tourism and heritage destinations as natural
allies of the
environmental movement. In turn, this work is promoting greater
participation
in the enjoyment, conservation and restoration of America's public
lands from
communities previously unengaged in these issues.
Earthwise publishes
the periodical Pickup & GO!, inviting minorities to The
Great Outdoors. One or more parks and historic sites is featured
in each
issue, highlighting the benefits of aesthetic stimulation, revival
of a sense
of awe in nature and heightened awareness of the elemental connection
between
man and nature.
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